Digital fundraising will become the norm
2022 will be a year when charities will come up with innovative and creative ideas, using hybrid activities, Gaming for Good, artificial intelligence and more to prove their digital skills.
In order to raise funds effectively, charities must provide potential donors with the best opportunities for donations, which means providing many options.
Here are some interesting fundraising facts:
✅ Charities in the UK have reported an increase in online revenue of 35% in 2020.
✅ According to Blackbaud, technically savvy Generation X sacrifices more than other generations.
✅ According to CAF, since March 2020 there has been a steady increase in non-cash donations.
✅ 25% of people make donations via mobile devices, mobile devices account for 57% of all Internet traffic, and mobile donations continue to grow rapidly.
The basic idea is clear: a wonderful new world is a digital world. Charities need to hedge bets and make sure they switch to digital. Mobile phones and e-mail, cashless and contactless, websites and social networks - charities need to be online, use the best technology and look for new payment solutions.
All charitable organizations should follow the following:
1️. Donation buttons
2️. QR codes
3️. Text for donation
4️. Cashless alternatives
5️. Contactless donations
6️. Blockchain
7️. Cryptocurrencies - 1UFondJDKbYMgVhWsyijyvJoWEGWPggNp.
The above list is not exhaustive, it is just some of the old and new methods by which charities can receive money from donors and which the Fund uses in its work.
Charitable organizations do not have to use the above methods, but it is important that they remain open to them.
Charities need to stay ahead of the trend to take advantage of opportunities if they arise.
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In order to raise funds effectively, charities must provide potential donors with the best opportunities for donations, which means providing many options.
Here are some interesting fundraising facts:
✅ Charities in the UK have reported an increase in online revenue of 35% in 2020.
✅ According to Blackbaud, technically savvy Generation X sacrifices more than other generations.
✅ According to CAF, since March 2020 there has been a steady increase in non-cash donations.
✅ 25% of people make donations via mobile devices, mobile devices account for 57% of all Internet traffic, and mobile donations continue to grow rapidly.
The basic idea is clear: a wonderful new world is a digital world. Charities need to hedge bets and make sure they switch to digital. Mobile phones and e-mail, cashless and contactless, websites and social networks - charities need to be online, use the best technology and look for new payment solutions.
All charitable organizations should follow the following:
1️. Donation buttons
2️. QR codes
3️. Text for donation
4️. Cashless alternatives
5️. Contactless donations
6️. Blockchain
7️. Cryptocurrencies - 1UFondJDKbYMgVhWsyijyvJoWEGWPggNp.
The above list is not exhaustive, it is just some of the old and new methods by which charities can receive money from donors and which the Fund uses in its work. Charitable organizations do not have to use the above methods, but it is important that they remain open to them.
Charities need to stay ahead of the trend to take advantage of opportunities if they arise.
More news