Direct speech: If you were compiling a World Charity Rating, what questions would you ask?
CAF issued its first World Giving Index in 2010, based on Gallup’s WorldView poll, which includes more than 150,000 people. respondents from 153 countries. The country’s place in the ranking depends on the average of three indicators:
1. donation of money to charities;
2. work as volunteers;
3. providing assistance to strangers.
Experts are unanimous: this is the largest annual global study of philanthropy. In 2017, Ukraine ranked a record 90th among 139 countries. Critics still wave their hands: we are lagging behind! .. At the same time, many experts criticize the rating, finding it incorrect and even cunning.
Pavlova Anna, director of the PrivatBank charity fund "It’s easy to help!":
- For me, these are very telling figures. We see a significant increase in the financial participation of citizens in charitable projects of our fund, an increase in the frequency of financial assistance, so the figures presented in the ranking confirmed our observations across the country.
Definitely, I would not estimate the frequency of donations by amount. In the survey, I would divide the block of financial assistance into "conscious" financial assistance and technical assistance. For example, if you buy something in a store, the cashier offers to transfer the remaining amount to charity. You agree and immediately forget about it, because the amount is so insignificant for your family budget that you are ready to part with it without thinking (10 kopecks, for example). Another genre: when you determine a fund for yourself, a program that you believe you are willing to support financially by comparing it to your budget. For me, this is a conscious charity. When a philanthropist denies himself or his family anything to provide financial assistance.
Larisa Zhigun, Adviser on the Protection of Children’s Rights in SOS Dityachand Towns " :
- If I conducted such a survey, my questions would be: what do you usually sacrifice; for which you would never donate money and time; Which method of donation is the most convenient and simple for you?
Tanya Raikova, PR manager of ubb . org . ua :
- As a publicist for a charity, I would like to know what percentage of the population is involved in charity exclusively through charities. Learn about the level of trust in the non-profit sector: I trust / do not trust /, I help directly. Next, I wonder the average amount of donations, and whether there is a system in this (regular payments). Also, the level of charity in the country can be assessed through information on the extent to which business plays the role of corporate social responsibility in society. Therefore, the third question would be: do you know companies that help in your city / village.
Roman Betsenko, Ufond Coordinator:
- It would not occur to me to ask about helping strangers. I would ask about the difference between helping directly and donating to a charity. There are people who give their things to a neighbor who has no money, and there are people who deliberately donate their money to charitable foundations. I would focus the survey on the activities of NGOs and the attitude of the population towards them. What benefits are there in the country for private and corporate donors? What role does the state play in their support? We would be in the tail here. I would like to conduct a separate survey among journalists and NGO staff. The age gradation of the respondents is interesting.
Alla Shlapak, head of the NGO "Social Justice":
- If I conducted such a survey, my questions would be: is targeted help important to you? Are you ready to use your time for charity? How many years have you been involved in charity?
Ilona Sokolovskaya, Editor-in-Chief of Glas TV:
- Realizing the important role of journalism in general, and in particular journalistic investigations, polls, ratings, etc., understanding how unobtrusively they can shape public opinion, I would ask the question: Why does human society need the very concept of charity and participation in it? The fact is that discussions about whether you help the needy, how, to what extent are necessary but secondary questions. Human society differs from other living communities in that it is obliged to take responsibility for "peers", those who can not cope on their own, people with disabilities (today we say - special) opportunities, experiencing difficult life circumstances. I think it would be appropriate to address this issue to representatives of different groups:
- state power at different levels,
- business,
- the media sphere,
- and ordinary citizens.
First: What is being done at the state level? What part does the state take on, how does it support and interact with charitable organizations, what motivates business to participate in such projects. Second, business: What funds do you support? What requirements do you follow when choosing a fund with which you plan to cooperate?
I would like to ask the media: What are you doing to promote concepts such as compassion and mercy? How much air / bands / rubrics do you allocate for free BO?
And to ordinary people I would ask a question: How often do you help? Is it important for you to know the recipient personally? What kinds of charity do you know?
Alexander Klimenko, priest, winner of the Voice of the Country show:
- I believe that the charity rating should include the share of church donations, because the church is already based on the idea of charity, the idea of helping others. And one of the main commandments of Christ: do to others what you wish for yourself. Therefore, I think it is worth formulating the question as follows: how many citizens of the country support church charity programs?
According to my personal observations, half of the parishioners of working age actively donate to charity, for example, when raising funds for the treatment of a sick child.
It is also important for the rating of philanthropists to be interested in what percentage of income a person donates to charity. It’s like a biblical parable: a poor widow donated a donation, it’s a very small amount, but she gave everything she had, and that’s why her sacrifice is so great before Christ.
And it is very important how many people actually recovered after the application of the treatment program paid for by the charity fund. Because it is one thing how much money was given for treatment, and quite another: how many people have recovered. It is a question of reasonable use of money. After all, the problem may be that not the best or, say, excessively expensive method of treatment is chosen. Therefore, any charity program should be evaluated only in this way - by the result.
Olga Rudneva, director of the Elena Pinchuk Foundation:
- I would start our research with an attempt to understand the terminology: what do people mean by charity and volunteering? I think we will all be very surprised by the difference in understanding of such basic terms. I would like to understand the percentage of people who have a one-time experience of volunteering and charity, and consider separately the group of people who do it relatively systematically. For those who are "in the system" - what percentage of their income per month or per year they donate to charity, how much time per month they give to volunteer work. For our sector, issues of tolerance and attitudes towards at-risk groups are also very important: drug users, people with serious illnesses, Roma and homeless people. For me, these answers are just as important as the money that a person is willing to help.
Roman N i k i tenko , project coordinator at the Ukrainian Forum for Beneficiaries : - Part of the World Charitable Ranking is interesting to see the top countries that provide non-refundable financial assistance to developing countries. Identify priority areas for such assistance and concrete results. Information on the distribution of donor funds between the state, NGOs, businesses and individuals would be interesting. In addition, it is advisable to make the top countries that receive grants and the top largest non-governmental donor organizations.
Such a ranking could become a powerful empirical basis and provide a toolkit for further analytical research at the national level.
Katya Zhuk, Director of Charity Tuner :
- As a marketer and head of a non-profit monitoring organization, I am interested in the initial data in each rating and the level of charity development in the country that conceived this question and asked questions for information.
Data on the amount of money and volunteer forces involved are primarily obtained from the monitoring organization in each country. What do we compare with? Last year, a poll was conducted that was completely irrelevant. And in the end, the feeling that the rating was based on these answers. There are many polls in which you will never see the real picture. Even for domestic use, we do not have the opportunity to obtain data from the Statistics Office on the most basic issues related to the non-profit sector. So, I look at this rating as a beautiful picture, where we somehow get next to developed countries. That’s all.
Anna Gulevskaya-Chernysh, founder of the SELab School of Social Entrepreneurship :
- Ratings, in my opinion, are important. They help to assess the level of development of a particular area in comparison with other countries, as well as to monitor the dynamics of development or degradation of their country in this area.
90th place in the ranking of charity - this is the best position for Ukraine in the history of the rating. This means that the charitable sector in Ukraine is developing, the culture of charity is growing and it is gradually becoming an important public value.
However, ratings have value when they are objective. For several years in a row, experts have discussed the same problem: in the top positions in the category - "involving people in volunteering", occupied such countries as Turkmenistan, Tajikistan, Kyrgyzstan, etc. These are countries where the political regime does not allow to register a public organization, volunteers become not by vocation, but by coercion… How can they be "leaders" of the rating? It is necessary to provide mechanisms that would exclude such incidents.
If I were to assess the development of charity, I might have added an indicator of the number of registered charitable foundations and organizations per capita.
Maria Artemenko, founder of the Dobrodiy Club, junior partner of Gres Todorchuk PR:
- I have always been interested in the topic of motivation. Why do people help? For example, if you take a closer look at the World Charity Rating, you will see Myanmar in the first place. According to researchers, donations are made by 91% of the population. They mostly donate money to monks. This is inherent in religion. Another impressive statistic says that 22% of all money for charity is collected on the 2nd day before the New Year, for a total of $ 9 billion. People want to share a miracle. Unfortunately, this is often a one-time wish. At the Dobrodiy Club, we have been promoting the idea against pity for many years, because orphans need knowledge, skills and opportunities, not compassion. It is no coincidence that the words pity and pity are very similar, the difference is only one letter. This is the difference you need to learn to see, so as not to bend the stick in your desire to do good.
1. donation of money to charities;
2. work as volunteers;
3. providing assistance to strangers.
Experts are unanimous: this is the largest annual global study of philanthropy. In 2017, Ukraine ranked a record 90th among 139 countries. Critics still wave their hands: we are lagging behind! .. At the same time, many experts criticize the rating, finding it incorrect and even cunning.
Pavlova Anna, director of the PrivatBank charity fund "It’s easy to help!": - For me, these are very telling figures. We see a significant increase in the financial participation of citizens in charitable projects of our fund, an increase in the frequency of financial assistance, so the figures presented in the ranking confirmed our observations across the country.
Definitely, I would not estimate the frequency of donations by amount. In the survey, I would divide the block of financial assistance into "conscious" financial assistance and technical assistance. For example, if you buy something in a store, the cashier offers to transfer the remaining amount to charity. You agree and immediately forget about it, because the amount is so insignificant for your family budget that you are ready to part with it without thinking (10 kopecks, for example). Another genre: when you determine a fund for yourself, a program that you believe you are willing to support financially by comparing it to your budget. For me, this is a conscious charity. When a philanthropist denies himself or his family anything to provide financial assistance.
Larisa Zhigun, Adviser on the Protection of Children’s Rights in SOS Dityachand Towns " : - If I conducted such a survey, my questions would be: what do you usually sacrifice; for which you would never donate money and time; Which method of donation is the most convenient and simple for you?
Tanya Raikova, PR manager of ubb . org . ua : - As a publicist for a charity, I would like to know what percentage of the population is involved in charity exclusively through charities. Learn about the level of trust in the non-profit sector: I trust / do not trust /, I help directly. Next, I wonder the average amount of donations, and whether there is a system in this (regular payments). Also, the level of charity in the country can be assessed through information on the extent to which business plays the role of corporate social responsibility in society. Therefore, the third question would be: do you know companies that help in your city / village.
Roman Betsenko, Ufond Coordinator:- It would not occur to me to ask about helping strangers. I would ask about the difference between helping directly and donating to a charity. There are people who give their things to a neighbor who has no money, and there are people who deliberately donate their money to charitable foundations. I would focus the survey on the activities of NGOs and the attitude of the population towards them. What benefits are there in the country for private and corporate donors? What role does the state play in their support? We would be in the tail here. I would like to conduct a separate survey among journalists and NGO staff. The age gradation of the respondents is interesting.
Alla Shlapak, head of the NGO "Social Justice": - If I conducted such a survey, my questions would be: is targeted help important to you? Are you ready to use your time for charity? How many years have you been involved in charity?
Ilona Sokolovskaya, Editor-in-Chief of Glas TV: - Realizing the important role of journalism in general, and in particular journalistic investigations, polls, ratings, etc., understanding how unobtrusively they can shape public opinion, I would ask the question: Why does human society need the very concept of charity and participation in it? The fact is that discussions about whether you help the needy, how, to what extent are necessary but secondary questions. Human society differs from other living communities in that it is obliged to take responsibility for "peers", those who can not cope on their own, people with disabilities (today we say - special) opportunities, experiencing difficult life circumstances. I think it would be appropriate to address this issue to representatives of different groups:
- state power at different levels,
- business,
- the media sphere,
- and ordinary citizens.
First: What is being done at the state level? What part does the state take on, how does it support and interact with charitable organizations, what motivates business to participate in such projects. Second, business: What funds do you support? What requirements do you follow when choosing a fund with which you plan to cooperate?
I would like to ask the media: What are you doing to promote concepts such as compassion and mercy? How much air / bands / rubrics do you allocate for free BO?
And to ordinary people I would ask a question: How often do you help? Is it important for you to know the recipient personally? What kinds of charity do you know?
Alexander Klimenko, priest, winner of the Voice of the Country show: - I believe that the charity rating should include the share of church donations, because the church is already based on the idea of charity, the idea of helping others. And one of the main commandments of Christ: do to others what you wish for yourself. Therefore, I think it is worth formulating the question as follows: how many citizens of the country support church charity programs?
According to my personal observations, half of the parishioners of working age actively donate to charity, for example, when raising funds for the treatment of a sick child.
It is also important for the rating of philanthropists to be interested in what percentage of income a person donates to charity. It’s like a biblical parable: a poor widow donated a donation, it’s a very small amount, but she gave everything she had, and that’s why her sacrifice is so great before Christ.
And it is very important how many people actually recovered after the application of the treatment program paid for by the charity fund. Because it is one thing how much money was given for treatment, and quite another: how many people have recovered. It is a question of reasonable use of money. After all, the problem may be that not the best or, say, excessively expensive method of treatment is chosen. Therefore, any charity program should be evaluated only in this way - by the result.
Olga Rudneva, director of the Elena Pinchuk Foundation: - I would start our research with an attempt to understand the terminology: what do people mean by charity and volunteering? I think we will all be very surprised by the difference in understanding of such basic terms. I would like to understand the percentage of people who have a one-time experience of volunteering and charity, and consider separately the group of people who do it relatively systematically. For those who are "in the system" - what percentage of their income per month or per year they donate to charity, how much time per month they give to volunteer work. For our sector, issues of tolerance and attitudes towards at-risk groups are also very important: drug users, people with serious illnesses, Roma and homeless people. For me, these answers are just as important as the money that a person is willing to help.
Roman N i k i tenko , project coordinator at the Ukrainian Forum for Beneficiaries : - Part of the World Charitable Ranking is interesting to see the top countries that provide non-refundable financial assistance to developing countries. Identify priority areas for such assistance and concrete results. Information on the distribution of donor funds between the state, NGOs, businesses and individuals would be interesting. In addition, it is advisable to make the top countries that receive grants and the top largest non-governmental donor organizations.Such a ranking could become a powerful empirical basis and provide a toolkit for further analytical research at the national level.
Katya Zhuk, Director of Charity Tuner : - As a marketer and head of a non-profit monitoring organization, I am interested in the initial data in each rating and the level of charity development in the country that conceived this question and asked questions for information.
Data on the amount of money and volunteer forces involved are primarily obtained from the monitoring organization in each country. What do we compare with? Last year, a poll was conducted that was completely irrelevant. And in the end, the feeling that the rating was based on these answers. There are many polls in which you will never see the real picture. Even for domestic use, we do not have the opportunity to obtain data from the Statistics Office on the most basic issues related to the non-profit sector. So, I look at this rating as a beautiful picture, where we somehow get next to developed countries. That’s all.
Anna Gulevskaya-Chernysh, founder of the SELab School of Social Entrepreneurship : - Ratings, in my opinion, are important. They help to assess the level of development of a particular area in comparison with other countries, as well as to monitor the dynamics of development or degradation of their country in this area.
90th place in the ranking of charity - this is the best position for Ukraine in the history of the rating. This means that the charitable sector in Ukraine is developing, the culture of charity is growing and it is gradually becoming an important public value.
However, ratings have value when they are objective. For several years in a row, experts have discussed the same problem: in the top positions in the category - "involving people in volunteering", occupied such countries as Turkmenistan, Tajikistan, Kyrgyzstan, etc. These are countries where the political regime does not allow to register a public organization, volunteers become not by vocation, but by coercion… How can they be "leaders" of the rating? It is necessary to provide mechanisms that would exclude such incidents.
If I were to assess the development of charity, I might have added an indicator of the number of registered charitable foundations and organizations per capita.
Maria Artemenko, founder of the Dobrodiy Club, junior partner of Gres Todorchuk PR: - I have always been interested in the topic of motivation. Why do people help? For example, if you take a closer look at the World Charity Rating, you will see Myanmar in the first place. According to researchers, donations are made by 91% of the population. They mostly donate money to monks. This is inherent in religion. Another impressive statistic says that 22% of all money for charity is collected on the 2nd day before the New Year, for a total of $ 9 billion. People want to share a miracle. Unfortunately, this is often a one-time wish. At the Dobrodiy Club, we have been promoting the idea against pity for many years, because orphans need knowledge, skills and opportunities, not compassion. It is no coincidence that the words pity and pity are very similar, the difference is only one letter. This is the difference you need to learn to see, so as not to bend the stick in your desire to do good.